/* CRO Nexus site styles */
@font-face{font-family:"Archivo";src:url("/assets/archivo.woff2") format("woff2");font-weight:100 900;font-stretch:62% 125%;font-display:swap}

:root{
  --ink:#13222b;
  --navy:#14303f;
  --teal:#0e9c87;
  --teal-dark:#0a7a69;
  --lime:#9cc83b;
  --mist:#eef4f2;
  --line:#d5e1dd;
  --muted:#4d6370;
  --paper:#ffffff;
  --critical:#b3261e;
  --high:#a35a00;
  --measure:40rem;
  --wide:72rem;
}
*{box-sizing:border-box}
html{-webkit-text-size-adjust:100%}
body{margin:0;background:var(--paper);color:var(--ink);font-family:"Archivo",system-ui,-apple-system,"Segoe UI",Roboto,sans-serif;font-size:1.0625rem;line-height:1.6;font-stretch:100%}
img{max-width:100%;height:auto;display:block}
a{color:var(--teal-dark);text-underline-offset:.18em}
a:hover{color:var(--navy)}
:focus-visible{outline:3px solid var(--lime);outline-offset:3px;border-radius:2px}
.skip{position:absolute;left:-9999px;top:0;background:var(--navy);color:#fff;padding:.6rem 1rem;z-index:10}
.skip:focus{left:1rem;top:1rem}

.wrap{max-width:var(--wide);margin:0 auto;padding:0 1.25rem}
@media (min-width:48rem){.wrap{padding:0 2rem}}

/* header */
.site-head{border-bottom:1px solid var(--line);background:var(--paper)}
.site-head .wrap{display:flex;align-items:center;justify-content:space-between;gap:1rem;min-height:4.5rem;flex-wrap:wrap}
.brand img{height:2.6rem;width:auto}
.nav{display:flex;gap:1.25rem;flex-wrap:wrap;align-items:center;font-size:.98rem}
.nav a{color:var(--ink);text-decoration:none;padding:.35rem 0}
.nav a:hover,.nav a[aria-current=page]{color:var(--teal-dark);box-shadow:inset 0 -2px 0 var(--teal)}
.nav .nav-cta{background:var(--navy);color:#fff;padding:.5rem .95rem;border-radius:.3rem;box-shadow:none}
.nav .nav-cta:hover{background:var(--teal-dark);color:#fff;box-shadow:none}
.nav-contact{display:none}
@media (max-width:40rem){
  .site-head .wrap{padding-top:.6rem;padding-bottom:.6rem}
  .nav{gap:.35rem 1.1rem;font-size:.95rem;width:100%}
  .nav .nav-cta{display:none}
  .nav-contact{display:inline}
}

/* type */
h1,h2,h3{font-weight:800;line-height:1.08;letter-spacing:-.01em;color:var(--navy);margin:0 0 .6em}
h1{font-size:clamp(2.1rem,5.2vw,3.6rem);font-stretch:118%}
h2{font-size:clamp(1.6rem,3.2vw,2.3rem);font-stretch:112%}
h3{font-size:1.2rem;font-stretch:100%;font-weight:700;line-height:1.3}
p{margin:0 0 1em;max-width:var(--measure)}
.lede{font-size:1.2rem;line-height:1.55;color:var(--muted)}
.small{font-size:.92rem;color:var(--muted)}

/* buttons */
.actions{display:flex;flex-wrap:wrap;gap:.8rem;margin-top:1.6rem}
.btn{display:inline-block;padding:.85rem 1.3rem;border-radius:.3rem;font-weight:700;text-decoration:none;border:2px solid var(--navy);line-height:1.2}
.btn-primary{background:var(--navy);color:#fff}
.btn-primary:hover{background:var(--teal-dark);border-color:var(--teal-dark);color:#fff}
.btn-quiet{background:transparent;color:var(--navy)}
.btn-quiet:hover{background:var(--mist);color:var(--navy)}

/* sections */
section{padding:3.5rem 0}
@media (min-width:48rem){section{padding:5rem 0}}
.band{background:var(--mist)}
.dark{background:var(--navy);color:#e6efec}
.dark h2,.dark h3{color:#fff}
.dark a{color:var(--lime)}

/* hero */
.hero{padding-top:3rem}
.hero-grid{display:grid;gap:2.5rem;align-items:start}
@media (min-width:62rem){.hero-grid{grid-template-columns:1.15fr .85fr;gap:3.5rem}.hero{padding-top:4.5rem}}

/* the audit ledger: the one bold element */
.ledger{background:var(--navy);color:#e6efec;border-radius:.5rem;padding:1.4rem 1.4rem .6rem;border-top:6px solid var(--lime)}
.ledger-title{font-weight:700;color:#fff;margin:0 0 .2rem;font-size:1rem}
.ledger-meta{font-size:.85rem;color:#a9c3bd;margin:0 0 1rem}
.ledger ol{list-style:none;margin:0;padding:0}
.ledger li{border-top:1px solid rgba(255,255,255,.14);padding:.95rem 0}
.sev{display:inline-block;font-size:.78rem;font-weight:700;padding:.12rem .5rem;border-radius:.2rem;margin-bottom:.35rem;letter-spacing:.02em}
.sev-critical{background:#f3d1ce;color:var(--critical)}
.sev-high{background:#f4e2c4;color:var(--high)}
.sev-medium{background:#dfece8;color:var(--navy)}
.ledger .found{color:#fff;margin:0 0 .35rem;font-weight:600;line-height:1.4}
.ledger .fix{margin:0;font-size:.93rem;color:#bcd3cd}
.ledger .fix b{color:var(--lime);font-weight:700}

/* ruled lists instead of card grids */
.ruled{list-style:none;margin:2rem 0 0;padding:0;border-top:1px solid var(--line)}
.ruled li{display:grid;gap:.3rem 2rem;padding:1.3rem 0;border-bottom:1px solid var(--line)}
@media (min-width:48rem){.ruled li{grid-template-columns:16rem 1fr}}
.ruled h3{margin:0}
.ruled p{margin:0}

/* two offers */
.offers{display:grid;gap:2rem;margin-top:2rem}
@media (min-width:52rem){.offers{grid-template-columns:1fr 1fr;gap:3rem}}
.offer{border-left:4px solid var(--teal);padding:.2rem 0 .2rem 1.4rem}
.offer.alt{border-left-color:var(--lime)}
.offer ul{padding-left:1.1rem;margin:0 0 1rem}
.offer li{margin:.25rem 0}

/* steps: a real sequence */
.steps{counter-reset:s;list-style:none;padding:0;margin:2rem 0 0;display:grid;gap:1.5rem}
@media (min-width:56rem){.steps{grid-template-columns:repeat(5,1fr);gap:1.25rem}}
.steps li{counter-increment:s;position:relative;padding-top:2.6rem}
.steps li::before{content:counter(s);position:absolute;top:0;left:0;width:2rem;height:2rem;border-radius:50%;background:var(--teal);color:#fff;font-weight:800;display:grid;place-items:center;font-size:.95rem}
.steps h3{font-size:1.05rem;margin-bottom:.3rem}
.steps p{font-size:.95rem;color:var(--muted)}
.dark .steps p{color:#bcd3cd}

/* rules */
.rules{display:grid;gap:1.4rem;margin-top:2rem;padding:0;list-style:none}
@media (min-width:48rem){.rules{grid-template-columns:1fr 1fr}}
.rules li{padding-left:1.1rem;border-left:3px solid var(--lime)}
.rules strong{display:block;color:#fff;margin-bottom:.15rem}

/* founder */
.founder{display:grid;gap:2rem;align-items:start}
@media (min-width:52rem){.founder{grid-template-columns:2fr 1fr}}
.facts{margin:0;padding:0;list-style:none;border-top:1px solid var(--line)}
.facts li{padding:.7rem 0;border-bottom:1px solid var(--line);font-size:.97rem}

/* case studies */
.case{border-top:6px solid var(--teal);padding-top:1.6rem;margin-top:3rem}
.case:first-of-type{margin-top:1rem}
.case .ruled li{grid-template-columns:none}
@media (min-width:48rem){.case .ruled li{grid-template-columns:7.5rem 1fr 1fr}}
.case .label{font-weight:700;color:var(--navy);font-size:.95rem}

/* faq */
.faq{max-width:48rem;margin-top:1.5rem}
.faq details{border-bottom:1px solid var(--line);padding:1rem 0}
.faq summary{cursor:pointer;font-weight:700;color:var(--navy);font-size:1.08rem;list-style-position:outside}
.faq details p{margin:.7rem 0 0}

/* page head for inner pages */
.page-head{padding:3rem 0 2rem;border-bottom:1px solid var(--line)}
@media (min-width:48rem){.page-head{padding:4rem 0 2.5rem}}
.crumbs{font-size:.88rem;color:var(--muted);margin-bottom:1rem}
.crumbs a{color:var(--muted)}
.prose>*{max-width:46rem}
.prose>.ruled,.prose>.chain,.prose>.checks{max-width:52rem}
.prose li{margin:.3rem 0}
.prose .ruled li{margin:0}
.prose h2{margin-top:2.2rem;font-size:1.5rem;font-stretch:105%}
.prose h3{margin-top:1.6rem}
.prose ul{padding-left:1.2rem}
.prose li{margin:.3rem 0}
.contact-box{background:var(--mist);border-left:4px solid var(--teal);padding:1.5rem;margin:1.5rem 0;max-width:40rem}
.contact-box .email{font-size:clamp(1.25rem,3.5vw,1.6rem);font-weight:800;font-stretch:110%;word-break:break-all}

/* footer */
.site-foot{background:var(--ink);color:#b9c8c4;padding:3rem 0 2rem;font-size:.93rem}
.site-foot a{color:#e6efec}
.foot-grid{display:grid;gap:1.5rem}
@media (min-width:48rem){.foot-grid{grid-template-columns:2fr 1fr 1fr}}
.site-foot h2{font-size:1rem;color:#fff;font-stretch:100%;margin-bottom:.6rem}
.site-foot ul{list-style:none;padding:0;margin:0}
.site-foot li{margin:.35rem 0}
.legal{border-top:1px solid rgba(255,255,255,.12);margin-top:2rem;padding-top:1.2rem;font-size:.85rem}

@media (prefers-reduced-motion:no-preference){
  .ledger li{animation:land .5s ease-out both}
  .ledger li:nth-child(2){animation-delay:.12s}
  .ledger li:nth-child(3){animation-delay:.24s}
  @keyframes land{from{opacity:0;transform:translateY(6px)}to{opacity:1;transform:none}}
}
@media print{.site-head nav,.site-foot,.actions{display:none}}

/* logo sizing */
.brand img{height:1.9rem;width:auto}
@media (min-width:48rem){.brand img{height:2.15rem}}
.foot-logo{height:1.6rem;width:auto}
.btn-small{padding:.5rem .9rem;font-size:.92rem;border-width:1.5px}

/* where revenue leaks: a real sequence from visit to ownership */
.chain{list-style:none;counter-reset:c;padding:0;margin:1.5rem 0 0;position:relative}
.chain li{counter-increment:c;position:relative;padding:0 0 1.4rem 3rem}
.chain li::before{content:counter(c);position:absolute;left:0;top:0;width:2rem;height:2rem;border-radius:50%;background:var(--navy);color:#fff;font-weight:800;display:grid;place-items:center;font-size:.9rem}
.chain li::after{content:"";position:absolute;left:.95rem;top:2.1rem;bottom:.2rem;width:2px;background:linear-gradient(var(--lime),var(--teal))}
.chain li:last-child::after{display:none}
.chain h3{margin:.2rem 0 .25rem;font-size:1.08rem}
.chain p{margin:0;color:var(--muted)}

/* guide checklist */
.checks{list-style:none;counter-reset:k;padding:0;margin:0}
.checks>li{counter-increment:k;border-top:1px solid var(--line);padding:1.6rem 0 .6rem 3.2rem;position:relative}
.checks>li::before{content:counter(k);position:absolute;left:0;top:1.55rem;width:2.2rem;height:2.2rem;border-radius:.3rem;background:var(--mist);color:var(--navy);font-weight:800;display:grid;place-items:center;border:1px solid var(--line)}
.checks h2{font-size:1.25rem;margin:0 0 .5rem;font-stretch:100%}
.checks .seen{background:var(--mist);border-left:3px solid var(--lime);padding:.6rem .8rem;font-size:.95rem}
.checks .seen b{color:var(--navy)}
.prose .ruled,.prose .chain,.prose .checks{padding-left:0}
.prose .ruled h3{margin:0}
.prose .chain h3{margin:.2rem 0 .25rem}
.prose .chain li{margin:0}